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Relationship Economics® Newsletter

The Nour Group, Inc. | June 2007

How do you really Motivate ?

What really motivates people to not just meet, but exceed expectations? For some, it is the promise of financial rewards, while others want recognition, a step up on the corporate ladder, or political clout.  For many non-profits, it can feel as if they are in a race without the proper equipment. Unlike their corporate cousins, who can use financial rewards and perks to a much greater extent (as well as titles and promotions as wild cards), most non-profits have to find new and creative ways to drive key individuals to push beyond their perceived limits.

Most people have heard the characterization of “A” players - high performers often in the top 10 percentile of their peers in any given function. Leaders of today’s non-profit organizations have to find a way to attract, retain, motivate, and drive – while at the same time not burn out – their most valuable asset: the talent in their respective organizations.

Click here to read the entire article

Lessons in Greatness

I recently had the amazing experience of briefly meeting Jim Collins, the highly acclaimed author of Built to Last, and Good to Great. He mesmerized an audience of 10,000 plus with his casual demeanor, understated charm, and elegant, simple delivery of brilliant thoughts and ideas.

Several points in his 60-minute speech resonated deeply and I am confident that all of those who were lucky enough to hear him will remember the experience for years to come. In it, he made several key points:

  • Don’t be interesting – be interested
  • Refuse to accept that where you start is where you’ll end up
  • Avoid going from Great to Good
  • Are you at risk of becoming mediocre?
  • The inevitable six stages of the demise from Great to Good, and subsequently, Bad to Irrelevant

Although it is natural to suspect that these failures are the result of complacency, an unwillingness to change, or a fatal character flaw, that is not always the case. Just because things may be going well, do not assume that you are immune!

Jim offered these suggestions as to what you can do to inoculate this likely decline:

  1. Turn the organization’s talent development efforts into pockets of greatness.
  2. If your growth exceeds your ability to attract, retain and develop the right talent, you will fail.
  3. Good decisions, executed brilliantly and accumulated one at a time, are the antithesis of chronic inconsistency, which is a hallmark signature of mediocrity.

 

His Hedgehog Concept to the left (Copyright © 2002 - 2007 Jim Collins) elegantly articulates the intersection of three fundamental drivers of cumulative momentum:

 

  • What are you passionate about?
  • What can you do best in the world?
  • How can you build value that others will want to pay for? (the economic denominator)

One of his most emotional topics was his experience spending a day with the famed management guru Peter Drucker. He described this 86 year-old father of many of today’s most valuable management concepts as one with a chronic addiction to curiosity and a passion to share what he had learned in developing others.  In his thick accent, Drucker had simply asked Collins, “Mr. Collins – do you want to build an organization to last or ideas to last?” When Collins replied back with simply, “Ideas,” Drucker poignantly responded with, “Then don’t build an organization.”

His last two points were focused on mentoring, which he described as the highest human calling, and he left the audience with three points to consider:

  1. How do you pay back a mentor?
  2. Become a student in life. At 86-years old, when asked which of his 26 books he was most proud of, Drucker simply responded with, “The next one.”
  3. Lastly, which I personally valued greatly was his comment to build relationships towards a great life vs. seeking transactions for little to no meaning. Aim for who questions vs. what questions because the value add you can bring to your relationships to enhance their lives will inevitably enhance your own.

Check out Jim Collins' Website for more lessons in Greatness

Confessions of a Crackberry Addict...

Also appearing in the June Newsletter of:

Hi, my name is David. And I am an obsessive-compulsive productivity addict.

My day often starts at 5 AM (I learned in grad school that sleep is highly overrated). My alarm clock is a BlackBerry 8800 (the latest model, thank you), which I use each morning to check for messages, news, and my calendar of events which dictates what to wear that day. My workout is comprised of MP3 files of executive book summaries or other recommended reading from my mentor and friend, Alan Weiss, PhD.

These “checking rituals” of my BlackBerry are not that dissimilar to acts associated with Obsessive Compulsive Disorder, says Dr. Michael Genike, a professor of psychiatrics at Harvard Medical School. I have been known to become what is considered clinically compulsive if I haven’t completed the task of checking for new messages. Any temporary relief is soon overcome by the need to “check” again (The Mrs. has laid the law of not at dinner and not in the bedroom). I even sneak it in my luggage and check it in secret on vacations.

I have received a lot of advice for curbing this e-mail itch from my professional friends – everyone from time management experts to therapists – and they have recommended the following 12-step program:

Step 1: No checking e-mails during meals.

Step 2: Don’t hide your habit from family members.

Step 3: Stop e-mailing while driving.

Step 4: Don’t check it in the first hour of the day.

Step 5: When attending functions, leave it in the car.

Step 6: Set responsiveness boundaries

Step 7: Turn it off during specific blocks of time. 

Step 8: Enable the “auto off” function

Step 9: Encourage Research In Motion (RIM) to develop a “junk mail” functionality.

Step 10: Mentally separate the work day from after work, evenings and weekends.

Step 11: Establish Blackberry free zones. 

Step 12: Get a life!

Click here to read the entire article.  Give us your best practices in kicking the "crackberry habit" in the blog.

Please Stand For Something!

In his bestseller, Winning, Jack Welch says that there is not enough candor in corporate America today. I would submit that there is also very little stand. We’re so conscious not to offend, not to polarize, not to leave anyone out, not to discriminate, and not to differentiate, that many often go through a day, week, month, year, or lifetime without saying anything. If you don’t stand for something, what do you believe in? What is it at your core - that which you are so fundamentally passionate about - that you are willing to sacrifice?

In examining over 1,000 Match.com ads, brothers Dan and Chip Heath, authors of Made to Stick (Random House, 2007), made an amazing discovery. Their research yielded clever headlines to personal ads such as, “Hey” (if that’s your opening line, you better be hot), and “Looking for Love” ( well, duh! You’re on Match.com!) But even more striking was that well over 600 of headlines simply said nothing.

For many, our personal and functional interactions are very similar – they simply say nothing. Why? Mostly, it is because of fear. Fear of saying too much. Fear of saying something clever that others may think is stupid. Fear of saying something relevant that some might find offensive. In an effort not to exclude anyone, we often succeed at boring everyone.

The “Hey” phenomenon is so prevalent in the corporate world that it is turning executives, which one could argue are a company’s personal ad, into something very similar to the Match.com headlines that say nothing at all.

Executives with the responsibility to lead an organization have become so bland that you wonder, as a company, who exactly are they trying to date? In an effort to please everyone, they often succeed at engaging no one. Executives and their companies believe that with enough clout, scale, and arrogance, they can simply survive by being generically likeable. And for some, it may work – at least in the short term. But for the rest of us, almost everyone has to be ready to turn some people off.

If everyone refuses to discuss the elephant in the room – if mediocrity is not only tolerated, but accepted as the norm – and if the status quo of “not shaking the boat” is encouraged, isn’t that just another version of, Hey?

The fear of being disliked afflicts many because of the greater perceived risk. Most executives fear that if they make a bold statement, they risk alienating customers, their bosses, and their boards. That fear takes the edge off of the candor – the authenticity – and, ultimately, the core of that executive and the company.

When you think of executives such as Jack Welch, Steve Jobs, Ted Turner, and Carly Fiorina, regardless of your opinions of them, one thing few will argue with is that they stood for something. If you want everyone to like you, can you really motivate? Can you really light a fire under those with far greater potential than what they show? If you read an opinion that hits close to home, although you may completely disagree, do you see the perceived insults as a jumpstart to a candid conversation or do you hide behind being offended?

Date sophisticated, intelligent, and articulate, and repulse the mass market and corporate mindset. Adopt the HR mission of, “If candor isn’t your cup of tea, we don’t want you.” Stop trying to meet all of the “Hey” people in the world and instead focus on concrete images, language, and execution that make it easier for like-mined people to identify, build and nurture a relationship with you.

By the way, some singles have figured this out. Here’s a brilliant example: “Athletic nerd seeks someone to watch Seinfeld reruns with.” While excluding, he is simultaneously becoming more interesting to potential soul mates.

Here is an appropriately polarizing corporate headline for you, “No C-players need to apply.”

Share your best polarizing corporate headlines others are afraid to say in the blog and the best one gets a Relationship Currency Exchange T-Shirt!

IN THIS ISSUE:

Lessons in Greatness

Confessions of a Crackberry

Addict

Please Stand For Something!

Side Bar:

LinkedIn Webcast

Thanks from The Bridge Kids

Do You Leverage QMI?

A Personal Belief in the Vision

Ask David Nour: Client Complaints

 

Monthly Webcasts :

Are you LinkedIn?  Do you Spoke, ZoomInfo or Plaxo? 

Join us on Wednesday, July 18th from 3-4:30 pm EST, for this month's Webcast of B2B Social Networking Technology Tools where we'll demonstrate practical applications of technology enablers for strategic relationship success. 

Whether you're trying to create access to a Fortune 500 account, identify expertise in key international markets, or find that next great sales executive, B2B Social Networking tools are changing the very essence of business interactions.

Join us for a promotional 1st event - limited seating, so sign up today.  

Thanks from The Bridge Kids!

I'm grateful to the following friends who have given to The Bridge Soccer for Success program as we embark on working with some great inner-city kids:

  • Eric Webber at Cohber
  • Challenger Sports
  • Barry & Maureen Sikes
  • Angela Brav at InterContinental Hotels Group
  • Bob Van Rossum at MarketPro
  • Marco Ceccagnoli
  • Jeffrey Sladkus
  • Brian Sadler
  • Amanda Huegerich and her team of volunteers at Cbeyond
  • Shane Hornbuckle at Van Winkle & Co.
  • Ian Savage at Nour Group

The coach is also learning how to be patient, how much to push individual efforts, and how to constantly encourage and praise a job well done.  I was reminded that when you've never been held accountable to be on time or commit to something organized, how the rest of us take "knowing so", for granted.

If you're near Atlanta, come out on Saturday, July 14th, for the Family Day Picnic.  You can also click here to learn how you can help!

Do You Leverage QMI?

I recently asked a company CFO about how many clients he had spoken with or seen in person in the past month.  When he gave me a perplexed look, I thought I’d clarify this seemingly complex question – How do you gather market insights from your existing customers?  To my amazement his response was “I don’t go see customers.”

That’s the power of GE's Quick Market Intelligence (QMI).  They gather first hand, market-facing data from customers and employees daily or weekly. This is why we strongly recommend that “nothing will ever replace feet on the street” and every executive in every company, regardless of size, market stature, or perceived dominance talk with one customer per week and have lunch with at least one employee.

Lou Gerstner, the famous IBM CEO, required the top 240 executives of IBM to talk with five customers and five employees each and every week. There is nothing more worthless than your expensive marketing, sales or certainly technical departments coming up with really cool ideas, campaigns and promotions that no one will care about! 

First hand information from employees and customers feed key decisions makers' brains, which aid in identifying trends quicker than the competition.

Contact us to learn about the keynote speech on Adaptive Innovation

A Deep & Personal Belief in the Vision

When Stacy Schott saw David Nour speak at a Georgia Meeting Planners International (GAMPI) meeting earlier this year, his message struck home.

She was so excited about what he had to say that she returned to work, eager to present the Relationship Economics methodology to her own team at Minding Your Business, Inc. And a few weeks later, when she saw that David was giving a seminar at the Atlanta Convention and Visitor’s Bureau, she couldn’t wait to attend and introduce herself to him in person.

Just weeks after their meeting, Stacy’s work situation changed. She learned that her position with her current company was being relocated to Chicago, a city too far from her Atlanta home. When David heard the news, he jumped at the chance to add her to his team at The Nour Group.

For Stacy, the transition was a natural one. Her background is in the hospitality and travel industry, a strictly relationship business.

“I was brought up in the hospitality industry with the belief that you are only as good as your word,” she said. “If all things are equal, people do business with people they know, like and trust. Even if I didn’t always represent the best product, people chose to do business with me because they knew I would take care of them.”

And Stacy took care of some very important people during her stint as a national sales executive at one of the country’s biggest and best hotels – The Rolling Stones, Bon Jovi, and the Goo Goo Dolls, to name a few.

Today, she is the newest principal of The Nour Group, leading the firm’s business development efforts.

“In the hotel business, you rely heavily on other people – room service, bellmen, and hotel staff – and you have to build relationships with all of them,” said Stacy. “You want your clients to have a flawless stay, but it’s also about internal relationships. To be successful, you have to respect the people you work with as well as the people you want to get business from.  Relationship Economics is how I was raised in the business, so for me to go out and tell people why it will affect their culture is like me telling them they need oxygen to live.”

Ask David Nour: Client Complaints

"Ask David Nour" is our continuing series of thought provoking questions about relationship-centric individuals, teams and organizations and the challenges they face in Strategic Relationship Planning. To learn more, visit the Ask David Nour section of our Website.

Q - How do you effectively address client complaints?

A:    You have to take client complaints in specific and bite-sized approaches, via a five-step disciplined process:

Prepare, Acknowledge, Clarify, Respond, Check

Visit our Blog to learn more on each point and engage in the answer!

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© 2007 The Nour Group, Inc.